BRANDING • VISUAL IDENTITY • ART DIRECTION •
WEB DESIGN

I’VE BEEN WORKING WITH THE FOUNDER CAMILLE SINCE THE BRAND’S INCEPTION. AFTER GETTING TO KNOW CAMILLE AND HER OFFERINGS I CAME UP WITH THE IDEA OF THE GLAMOUR PENCILS AS A WAY OF COMMUNICATING HER LOVE OF THE WRITTEN WORD AND BESPOKE NATURE OF THE BUSINESS IN A UNIQUE AND FUN, YET SOPHISTICATED WAY.

As the business has progressed, and offerings increased, we created a series of pencil images in varying colour ways to represent the separate parts of the business - AGENCY, ATELIER and ACADEMY. Each part of the business is also represented by their own complementary colour.